DESIGNER DISTRIBUTION BOUTIQUE
GREATERTHAN
®
®
Scout U Tour® Invitation 2024
The Gucci® of Music Distribution has launched after 4 years in development
Greater Than Distribution is led by A&R pioneers and industry power-duo Randy Jackson and Paula Moore in global partnership with the largest music company in the world, Virgin Music Group/Universal Music Group.
Greater Than is a modern music entertainment company, powered by an ecosystem of artists, micro-influencer community, and curators on the pulse of what's new, now and next in culture.
Welcome to the future of music distribution.
Paula Moore
Randy Jackson
GREATER THAN DISTRIBUTION
Powered by
GREATERTHAN
Let’s launch careers together
YOU KNOW WE ARE DIFFERENT WHEN YOU HEAR...
Greater Than Distribution
attracts the world’s top emerging talent looking for a REAL partner to help build their career
Artist Kitty Coen
700,000+ Spotify Streams and growing
On the move with SPIN Magazine
SPIN is joining forces with us in a creative multidimensional partnership rolling out
Events + Tours + More throughout 2024
Exclusive worldwide Partnerships
Our partner in music and creative distribution supports our ability to scale with the largest and most powerful music group in the world
JT Myers Co-CEO - Virgin Music Group
Cal State Northridge
SCOUT U TOUR: Brings 50k+ students into our community
Music Business, Media, Marketing and Entrepreneurship undergrads at 300 universities enjoy our free programs on campus, get a membership to our invitation-only Boutique, and join our year-round career development launchpads
Launchpad® Crews
Through our Music Industry Launchpad® career development programs, we are the only company training young professionals in executive A&R skills, giving them the opportunity to sign artists AND receive recognition for their finds.
GREATER THAN IS THE NEXUS
for Brands, Products, and Services
Tap into our early adopter community + roster of today’s rising and viral talent to create authentic marketing, experiences, and lifetime loyalty.
We create the coolest integrations in the industry.
ARTISTS SAY
“Is this too good
to be true?”
THINGS WE HEAR ON REPEAT
BRANDS SAY
“Greater Than Distribution is innovative and offers a great way to expand our brand.”
PARTNERS SAY
“This unique exposure helps us target young adopters.”
GREATERTHAN
INDUSTRY SAYS
“This is exactly what is needed for artists and creative professionals.”
CREW MEMBERS SAY
“Getting hands-on experience with artists has helped me build my resume.”
Universities say
“From our student-run record label to launching students careers, GTD is a great partner.”
GREATERTHAN
gtd
HOT NEWS:
x
AT SXSW
Exciting news! SPIN Magazine is joining forces with Greater Than Distribution for an extraordinary 5-day event during SXSW 2024 featuring special programming for music business students from the schools participating in our Scout U Tour®.
The Scout U Tour® stops will now include SPIN editorial staff joining our workshops in classrooms, perks from the SPIN truck after classes, and the opportunity to receive special media green room area access and passes to major festivals including Coachella, Beach Life, Governors Ball, and more to be announced soon.
SPIN and Greater Than are collaborating on several initiatives for students in 2024 that we cannot wait to share with your program!
GREATERTHAN
WHEN YOU SIGN up WITH US...
COLLABORATE WITH GTD TEAM + CURATED NETWORK
The only distribution company that offers career launching initiatives
ARTIST + A&R
A&R
A&R
MARKETING
A&R
PARTNERSHIPS
Content Crew and Influencer Lead
Launchpad® Lead
Launchpad® Lead
Launchpad® Crew
University Director
Marketing and Design Launchpad®Lead
Launchpad® Crew
Launchpad® Lead
Launchpad® Crew
Launchpad® Crew
Launchpad® Crew
Launchpad® Crew
Launchpad® Crew
Launchpad® Crew
Launchpad® Crew
Launchpad® Crew
Launchpad® Crew
Launchpad® Crew
GREATERTHAN
COACH
SPOTIFY EXPERT
GREATERTHAN
COACH
TIKTOK EXPERT
GREATERTHAN
COACH
YOUTUBE EXPERT
GREATERTHAN
COACH
INSTAGRAM EXPERT
GREATERTHAN
COACH
CONTENT EDITOR
GREATERTHAN
COACH
ADS EXPERT
LAUNCHPADS®
Tour BENEFITS
Greaterthan’s Scout U tour
powered by
Free Scout U Workshop Tour stop at your school All students and classes can participate in our Launchpad's training programs and projects
Distribution deal for your student-run label with A&R research, discovery, and executive support for your students and program directors
Industry connections and hiring pipeline for students and graduates
BE
NE
FITS
Our Scout U Tour is a “A Day in the Life of an A&R Scout” A&R office experience. This event is filled with all that happens at a music company, including students interacting with our scouts and artists (on campus or virtual).
We created this fun, fast-paced, interactive show to inspire and inform students who are aspiring music industry professionals. During the 45-minute workshop, students will have real interactions with the Greater Than A&R Team, and participate in an in-person A&R Meeting. Students will break out into small groups for a 30-minute activity at the end of the workshop, which encourages A&R scouting support relationships. Each group will select and prepare a quick report on the top discovery from their group and discuss it with our executive team as we meet with each group.
Watch the sizzle reel of the 2023 Scout U Workshop at Cal State Northridge here and click here for the workshop outline.
View the Scout U Partner Deck here.
GREATERTHAN
open 24/7 in discord
YOur Launchpad® System is unmatched
Your Launchpad® System
The only global career development Launchpad® system for thousands of next-gen creative professionals to build portfolios in A&R, marketing, management, live events, and artist services/independent distribution. We have the largest global A&R + marketing footprint in music and entertainment in the music industry that can uniquely scale artist support teams in real time. Our Programs are free to participate in and include a path to paid positions within GTD and job opportunities with industry partners.
GTC
CREW
®️
A&R Marketing
Launchpad®
A&R Marketing
Launchpad® x SPIN
Media + PR Track
GTC
CREW
®️
Artist Services
Launchpad®
GTC
CREW
®️
A&R Scout
Launchpad®
GTC
CREW
®️
LAUNCHPADS®
DEDICATED MARKETING REP
for every artist.
The Marketing Launchpad® works directly with our artists and digital marketing/brand agency partnerships to gain hands-on experience building marketing campaigns and artist brands, creating content, and collaborating on A&R initiatives.
View the A&R Marketing Launchpad® training overview here.
DEDICATED MEDIA PR REP
for every artist.
The Media + PR Launchpad® executes media strategies and PR campaigns with our indie and major PR agency partners.
They also contribute to SPIN.com editorial support, including new music reviews and other opportunities with the editorial team.
DEDICATED A&R REP
for every artist.
The A&R Scout Launchpad® is the ONLY A&R Scout development program and the largest A&R footprint in the music industry. We are the only music company that openly credits scouts for discoveries and provides opportunity to actively sign and develop artists.
View the A&R Scout and Marketing Launchpad® training overview here and the Program Schedule here.
View demos of short supplemental training videos that accompany A&R Scout: The Book here: Intro to Series 1, Series 1, Series 2, Series 3.
DEDICATED ARTIST SERVICES REP
for every artist.
Artist Services Launchpad® Crew handles all distribution aspects for you. From catalog to new releases, they provide our premier artist services.
View the Artist Services Launchpad® training overview here.
Management
Launchpad®
GTC
CREW
®️
COMING
SOON
LAUNCHING 2024
The Management Launchpad® will support artists in a variety of management responsibilities, including day-to-day artist management, projects, releases, and industry interaction.
GTD Live
Launchpad®
GTC
CREW
®️
COMING
SOON
LAUNCHING 2024
GTD LIVE Launchpad will support our artists on tour, connecting them with live exposure opportunities, and ensuring they are submitted for all showcases, contests, and other industry events.
Entertainment
Attorney
Launchpad®
GTC
CREW
®️
COMING
SOON
LAUNCHING 2024
The Entertainment Attorney Launchpad® will support artists in day-to-day business affairs and interact with top firms in the industry.
U of Miami music business / JD students will be the first in the program.
books
Both of Paula’s books are required training materials for all of our Launchpad® programs; Glitter & Grit: Be Greater As A Creative and A&R Scout: The Book On How To Get The Most Coveted Job In The Music Industry. Both released by Greater Than Distribution, they are available on Amazon and through our Greater Than Boutique®.
DESIGNER DISTRIBUTION BOUTIQUE
greaterthan
Our Discord is an active community of artists and industry professionals from around the world, where 24/7 communication and creative collaboration take place. It is also the hub for all of our Launchpads to meet and communicate with each other and the artists they work with.
The #introduce-yourself channel is where participants tell us their name, school, and which Launchpads they want to partake in while waiting to be let into our private Launchpad channels
MLP Meeting Room is where we have our weekly A&R Marketing Launchpad® meetings
GREATER THAN discord
SLP Meeting Room is where we have our weekly A&R Scout Launchpad® meetings
ALP Meeting Room is where we have our weekly A&R Scout Launchpad® meetings
GLOBAL COMMUNITY
Distribution Artist Rooms A, B, and C are where our Artist Services Launchpad® Crew members meet with artists to help onboard them into Virgin Music’s Central Distribution Hub
This section of the Discord is for our artists to communicate with their Launchpad representatives, talk and collaborate with each other, and attend MxGT®️, our Weekly Global Music Conference hosted by The GTC®️
Any artist or producer can use the #submit-music-here channel to get their work in front of our A&R scouts and executive team
Our Discord is also used as a posting board and resource for music industry jobs across the U.S and around the world
OPEN 24/7
RESOURCES FOR CREATIVES
GTC
®️
GREATERTHAN
The GTD Collectives®️
Creative Collectives, Partner Labels, Imprint Labels, Student Run Record Labels
FOR ASPIRING INDIE LABEL OWNERS
Greater Than supports your endeavor to start your own label and we are excited to be the only distribution company to help new startup labels launch with NO UPFRONT COSTS and use the GTD label operations service for free.
FOR STUDENT-RUN LABELS
Greater Than supports your school’s record label or music production students by combining A&R guidance for artist selection, recording, release, and marketing a single track.
Students will work with our A&R and marketing teams through the entire process of signing emerging artists and releasing a song through a distribution deal with Greater Than Distribution/Virgin Music Group. They will gain knowledge of how the entire process works, and how to gauge the success of releasing music for an emerging artist.
50/50 LABEL DEALS
C
G
T
GLOBAL MICRO INFLUENCERS
GREATER
THAN
MUSIC INDUSTRY JOBS AND PROFESSIONAL NETWORK
Participants in our programs build career-long relationships by interacting with peers and getting the support and training they need for the next stage of networking.
Students are introduced to and interact with industry professionals through our workshops, town hall meetings, guest speakers, and different exposure opportunities.
Greater Than has become the pipeline of trained aspiring music professionals that are next to be hired in the music industry and we regularly make recommendations to music companies around the globe.
exclusive exposure opportunities & skill development
Greater Than offers a unique approach to launching your students' careers by providing exclusive opportunities and more while participating in our program.
Live A&R Meeting® show on Instagram
Students who train in our Launchpads have the opportunity to present artist discoveries to our A&R executives and live audience on our weekly show.
A&R Scout Report® and Industry Exposure
Stand-out Launchpad students are selected to create A&R Scout Report® videos and research reports that are distributed to UMG labels globally and our industry partners weekly.
Partnerships + Unique Artist Services®
We are locking in so many incredible partnerships it is going to blow your mind. Here are just a few.
Virgin Music Group is the global independent music division under Universal Music Group
Named as one of the largest independent distribution companies in the world, Virgin provides Greater Than with full label and distribution services. The exclusive deal helps elevate, build and reach the largest possible audience for the developing and established artists and label partners we are signing worldwide.
300+ Universities
SPIN LABS
SPIN
Exposure to music, media, and creative undergrad programs
Media + tour partner
SPIN record label operated by GTD
The latest music tech startups available to our roster first
Wasserman Agency
Booking Agency Partner
Tour and live show + agents consideration for our artists
+ Partner support for Launchpad
GREATERTHAN
PARTNERSHIPS
MANAGEMENT
FIRM
Major Management
Representation consideration for our artists + Partner support for Launchpad
GREATERTHAN
PUBLICITY FIRMS
PARTERSHIPS
Major PR + Indie PR
Representation consideration for our artists + Partner support for Launchpad
GREATERTHAN
MARKETING
AGENCY
PARTERSHIPS
Major Marketing
Marketing strategy and campaigns
+ Partner support for Launchpad
GUTS Tickets
We Should Write Sometime
Ticketing control and countless innovative benefits for artists, fans, and exclusive live events
Songwriter matching for co-write
opportunities and career growth support
Canva
First music company to partner on music-focused design templates which will feature our artists campaigns available to every Canva user
DropYacht
DropYacht transforms social media engagement into meaningful customer interactions.
On The Road: Global Exposure
We are creating custom live exposure opportunities to support our artists. There are a lot more coming, we are just getting started.
Scout U Tour®
Artist Performances @ 300+ universities
A&R
TOUR
LA
DESIGNER DISTRIBUTION BOUTIQUE
GREATERTHAN
A&R Tour®
Conference + Showcases
15 City Tour
GTD x SPIN x SXSW
GTD SHOWCASE NIGHTS
Multiple events 2024
Shows around the globe with our partners
Designer Distribution Boutique® Member Invitation
The industry's first Designer Distribution Boutique®, which delivers an ever expanding marketplace of our curated collections, bespoke services, and brand partnership opportunities designed to support and elevate artists.
GTD Wellness
Products, Services and Resources
curated to support artist wellness
Entertainment Attorneys
GTD Roster
Launchpad® Programs
GTD Brands
Get connected to the top entertainment law firms looking for new clients
The full list of talented artists signed to Greater Than Distribution
Remote programs designed to develop skills and launch careers
Brands, curated products, deals, partnerships opportunities
GTC
®️
Style Community
GTD Collectives
Creative collectives, partner labels, imprint labels, student-run record labels
Micro-Influencers
We discover and invite early adopter music micro-influencers to the Greater Than Community
GTC Style Community
Micro-influencers who love and share new style culture interests
AI MxMatch®
University Collection
Greater Than Volume AI artist/creator matching tool
University Music Business Undergraduate Programs
GTC Content Creators
Connect with our hand-selected content creator crews around the world
Exposure & Live Events
Exposure, live events & tour support
A&R Research®
Exclusive Research + Resources
A&R Research®
COMING
SOON
Songwriter + Producer Camps
Program Crew
Sign up in the Boutique to attend any of our camps to collaborate and network
Exposure, digital marketing, media, PR support
108 Creative Cities
AI Marketing in 108 Cities
Partners & Sponsors
Brands, curated products, deals, partnerships opportunities
GTD Volume® Heatmaps
Songwriter and Producer Heatmaps
Creative Professionals
Communities & Orgs
GT House Collections Designed to Build Your Creative Team
Research + Curation designs our collections of resources that increase productivity and connections
Greater Than Marketing
Marketing Trend & Discovery Heatmap keeps artists up to date on all things marketing
Greater Than Marketing
Artists collaborate with their reps to fill out a Marketing Campaign form that provides clarity and direction for your next release
Greater Than Marketing
Marketing reps and artists follow a 30 Day Marketing Plan that drives content creation and community exposure to help your release succeed
Greater Than Marketing
Artists can easily get design support and concept ideas with our merch design request form
GREATERTHAN
DO A&R WITH US. get experience with us.
A&R and You
Our global scouting and research team discovers and invites each artist to sign to our exclusive roster. That is how you got here.
A&R Scout Reports®
Bite-sized reports from our A&R Scout Launchpad® on Greater Than Distribution’s hottest new artist discoveries
OUr scouts...
FIND THE HOTTEST NEW TALENT
DISCOVER ARTISTS
DO A&R WITH US
Support Scout: Caitlin Nash
Artist: Ricky Jamaraz
Support Scout: Jaci Chavera
Artist: Romeo + Juliet
Support Scout: Shadaé Lezama
Artist: Hamzaa
Get More A&R® Tip Sheet
We’re bringing back the A&R Tip Sheet! In the early 2000s, there were several influential A&R tip sheets in the industry. We noticed they have become less popular in recent years, therefore we launched this tip sheet to share the highlights of our A&R and research with the industry. Check it out here.
We want to keep students and schools informed while building long-lasting relations, which is why we are also rolling out a monthly newsletter with updates on our Launchpads® and topical music industry news.
GREATERTHAN
Leadership
WE MAKE A SERIOUS COMMITMENT TO YOUR FUTURE.
Greater Than is focused on engagement with next-gen early adopters, because artists and the industry look at what they are into and follow.
Randy Jackson
Industry Legend
Grammy Award-winning producer Randy Jackson’s fearless and forward-thinking mentality has guided him from musician, songwriter and Grammy Award-winning producer to revered record-industry executive, business entrepreneur, best-selling author, talent manager, television producer and beloved global television personality.
Paula Moore
Pioneering A&R Executive And Creator
Paula Moore is a trailblazer in the music industry, widely recognized as the first female senior-level A&R research executive. Her groundbreaking contributions encompass the development of innovative scouting and research practices, as well as the establishment of the industry's initial A&R research data reports and the renowned platform Flypaper. She holds the distinction of being the sole female A&R research executive with intellectual property (IP) assets. Paula has penned two highly acclaimed books for aspiring professionals in the music industry: "Glitter & Grit: Be Greater Greater as a Creative" and "A&R Scout: The Book on How to Get the Most Coveted Job in the Music Industry."
GREATERTHAN
You want in? here’s what happens next
Ready to build your career with Greater Than Distribution? NEXT STEPS
Request the invitation to participate
Click to grab your ticket
Welcome to the Greater Than family!
GTD onboarding instructions will be sent to you shortly
Your first meeting will get you set up in our Discord and access to resources to get ready
Watch a few videos on the launch of Greater Than Distribution
GREATERTHAN
we can’t wait for you to be GREATER WITH US!
We have not announced our roster yet, but here is a sneak peek at a few early signings.
We plan to make a big announcement in a few weeks - we are just waiting for you to sign with us.
Artist
Title
Genre
AyoRichard
Drive Me Crazy
Singer/Songwriter
Artist
Title
Genre
Jacy
Damn That’s Crazy
Pop/R&B
Artist
Title
Genre
Sammy Shepard
Don’t Say Goodbye
Indie/Alternative
Artist
Title
Genre
forgetmyname
Nightfall
Synth pop
Artist
Title
Genre
Elijah Dowell
Dolce
Rap/Hip Hop
Artist
Title
Genre
Joseph Jett
Tattooed Hearts Club
Pop/Rock